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Adoozle Management Team


Michael Turta - Chief Executive Officer (CEO)

As CEO, Michael Turta is responsible for directing the general business and market strategy for the company as it continues to establish itself as a respected market leader within the local search engine marketing industry. With over 10 years executive management experience building strategy-focused companies, including Adoozle parent company KeyMetric, Mr. Turta is focused on building the Adoozle brand to attain the highest level of success and distinction.

Prior to Adoozle Mr. Turta held executive management and consulting roles with recognized market-leading companies including ClickPath /Who’s Calling, 3COM, Agital, and OpenGrid. With a background in search marketing, Mr. Turta is a Google Adwords Certified Professional and Microsoft adExcellence Member.

Michael Turta is an active member of multiple industry groups and executive councils, and is a regular speaker and panelist at industry events and shows.


Greg Swanson - Chief Technology Officer (CTO)

The chief architect behind the industry’s first solution to intelligently link online advertising with offline conversions, Greg Swanson is the CTO of Adoozle. With extensive experience building world-class technologies and interactive solutions, including the pioneering Campaign Analytics Platform for Adoozle parent company KeyMetric, Greg is a recognized visionary within the web analytics and internet technology industries, with a passion for maintaining competitive edge in Adoozle technologies and solutions in a highly aggressive market segment.

Prior to Adoozle Greg was CTO, co-founder and lead architect for ClickPath through its multi-million dollar acquisition in 2006 by Who’s Calling and held senior management positions with Questra and Interpath.

Greg Swanson is an active member of multiple industry groups and councils and maintains an advisory role with numerous market-leading interactive and web-based software companies.


Antoinette Hume - Chief Sales Officer (CSO)

Toni Hume serves as Chief Sales Officer for Adoozle. With more than 10 years expertise bridging relationships with Fortune 500 companies, Mrs. Hume directs strategic sales and business development for Adoozle and is responsible for managing the company’s partner and reseller channels across the globe.

In her role, Mrs. Hume has cultivated a strategic pipeline that includes many of today's market-leading agencies, national brands, call centers, and B2B and B2C companies – with the goal of steering Adoozle to profitability by the end of its first year of operation. Although a daunting objective, Toni achieved similar success with Adoozle parent company KeyMetric; where she led the company to profitability in only its third quarter of operations with continued increases in month-over-month sequential revenues exceeding 20%.

Prior to Adoozle, Mrs. Hume held an executive sales position with ClickPath /Who's Calling, and was instrumental in building multi-million dollar revenues for the Media Division; contributing to total corporate revenues in excess of $72M.


Kristen Chadwick - Director of Client Engagement

Kristen Chadwick is Director of Client Engagement and Support for Adoozle. Responsible for global service and support programs, including the company’s extensive catalog of channel partners; Mrs. Chadwick pilots one of the most customer-acclaimed client engagement and partner management programs in the industry. With extensive expertise in building and maintaining world-class relationships with client stakeholders and C-Level executives, Kristen is the backbone of the entire business-retention strategy for Adoozle. Her leadership bridges between Adoozle and parent company KeyMetric as together both teams work to provide unparalleled support for clients, partners, and certified resellers and agents.

Kristen's background includes 10+ years of sales and senior account management experience, managing key strategic accounts for Fortune 100 companies in the financial, insurance, telecom and B2B and B2C industries. AdditionallyKristen is a Google Adwords Certified Professional.
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