How Do I Use ChatGPT to Create Website Copy?

If you’re building a site or refreshing your old one, you might wonder: how do I use ChatGPT to create website copy? AI tools like ChatGPT can help you quickly write headlines, product pages, and more—with less stress and solid results.
Short Answer: Use ChatGPT to generate clear, tailored copy by feeding it prompts with your brand tone, goals, and structure for each section of your site.
If you use ChatGPT to create website copy, you’ll find it a time-saving partner for turning your ideas into compelling, brand-ready text. Start with one page and test what resonates best with your audience.
Updated: August 07, 2025
Yes, ChatGPT can help write your homepage, about page, service descriptions, and more—as long as you provide clear guidance.
Give ChatGPT a clear prompt with your business info, tone, and goals. Review and tweak the output to match your brand voice.
Yes, with the right prompt and light editing, ChatGPT content can be SEO-friendly—just be sure to include your target keywords naturally.
Absolutely. Include a tone guide or example copy in your prompt, and ChatGPT will generate writing that matches your voice.
Greg Swanson is a technology and business writer with 12+ years of experience in AI and digital innovation. He specializes in AI-driven business growth, SEO, and emerging tech trends, offering actionable insights to help businesses stay ahead in a competitive online world.